Creating websites is getting more and more complex and is usually not a one person job. It is important to ensure that design is consistent and optimized to meet business objectives and create enjoyable experiences for users.
One of the ways to ensure that team is on the same page when designing separate parts of the website or saving designs from developers is to create design documentation or a web design style guide.
It is beneficial to have a style guide in order to create a cohesive experience among different pages. Also it helps to ensure that future development or third-party production will follow brand guidelines and will be perceived as part of the overall brand.
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