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How Moosejaw's tone of voice creates hilarious multichannel experiences

Last month in my round-up of how seven ecommerce brands use highly persuasive copywriting I covered one of my all time favourite examples. Moosejaw is a US-based retailer and ecommerce store specialising in outdoor recreation apparel and equipment. What separates Moosejaw from its competitors is its consistently hilarious and quirky tone of voice that runs […]
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“Overused” Typefaces: When Should You Say Goodbye To A Font?

Depending on your individual opinion, Helvetica is either a classic, truly neutral English typeface with universal appeal and functionality – or it’s an overused, bland set of letters with its own cultural and historical baggage that needs to hurry up and die already. Lettering artist Jessica Hische claims that the iconic font “only really looks […]
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VipsPMV1.2

Affordable and Flexible Project Management Suite

Overview VipsPM – Project Management Suite is a Powerful web-based Application. VipsPM is a perfect tool to fulfill all your project management needs like managing Projects, Tasks, Defects, Incidents, Timesheets, Meetings, Appointments, Files, Documents, Users, Clients, Departments, ToDos, Project Planning, Holidays and Reports. It has simple yet efficient layout will make managing projects easier than […]
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Sapphire or Emerald: Which Suits You?

Picking between sapphire and emerald may seem daunting, for they both wield their unique glorious beauty, astrological influence, and healing effects. I f you are looking at a White Sapphire stone (Safed Pukhraj) or a sparkling Zambian emerald stone, and for some reason, can’t decide between the two there is so much – knowing difference in the […]
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Turquoise Gemstone Jewelry Collection – Rananjay Exports

Turquoise Jewelry is one of the ancient healing stones used for personal adornment and astrological benefits. The rare greenish blue-colored pectolite is celebrated for its enchanting powers among many crystal lovers. It is a hydrated phosphate of copper and aluminum that ranks 5 to 6 on the Mohs hardness scale. It is deemed a protective […]
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