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The global ramifications of Singapore’s new Data Protection Act

Singapore's Personal Data Protection Act went into effect on July 2. It's a local law, but it matters to digital marketers globally. Information wants to be free, but most people prefer a...

Postcards from Korea: Using mobile to boost the in-store experience

When it comes to looking for hints on where mobile commerce is heading, marketers should look towards South Korea. Not only is the country home to Samsung, the world’s largest supplier of...

SEO for Web Designers: Best Practices

Advertise here with BSA As web designers, are we diametrically opposed to search engine optimization? We know that, at its center, web design is about elevating bland information on a screen into...

27 of the best branded Vines from June 2014

It’s the end of June and therefore we can finally reveal the very best of mini-movie-masterpieces from the preceding four and a bit weeks. We have everything here from 'sweded' Ghostbusters, yogurt...

12 beautiful World Cup 2014 data visualisations

There has been an incredible amount of social activity during the World Cup. 12.2m tweets were fired off during the opening game alone. Add to this all the data inherent in the game...

Death to content: long live the editor

Leave it out It’s not an instinct that everyone has. And marketers need to get a grip on this fact. Too many marketing teams are kidding themselves that they can write, interview, or...

10 gorgeous examples of social media creative for Twitter

Twitter is a great medium for creativity. Just ask our own social media manager Matt Owen. One useful tactic is embedding an image, which allow brands to grab extra space in their...

20 years of Nike’s World Cup ads

Nike has launched yet another brilliant advert for the World Cup but how does it compare to their previous efforts? I’ve taken a look at Nike’s World Cup adverts over the...

10 most shared branded ads for the 2014 World Cup, so far

Excitement prior to the start of the Brazilian World Cup is reaching fever… I can’t do it. I’ll start again.  Before the Brazilian World Cup kicks… Aggh, I did it again!  There’s all...

20 of the best branded Vines from May 2014

It’s the end of another month and therefore it’s time again to crawl through the six second efforts from brands both small and gigantic in order to bring you the very...
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5 Facebook Ad Split Tests to Cut Lead Acquisition Costs

Do you use Facebook ads to promote your business? Are you looking to increase your ROI? Online advertising can be the best way to...

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