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Last month in my round-up of how seven ecommerce brands use highly persuasive copywriting I covered one of my all time favourite examples. Moosejaw is a US-based retailer and ecommerce store specialising in outdoor recreation apparel and equipment. What separates Moosejaw from its competitors is its consistently hilarious and quirky tone of voice that runs […]
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Depending on your individual opinion, Helvetica is either a classic, truly neutral English typeface with universal appeal and functionality – or it’s an overused, bland set of letters with its own cultural and historical baggage that needs to hurry up and die already. Lettering artist Jessica Hische claims that the iconic font “only really looks […]

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The alexandrite stone is considered to be one of the world’s most rare and most intriguing gemstones. It is renowned for its capability to alter color in various light conditions, this gem has fascinated jewelers, collectors as well as gemstone lovers throughout the decades. It doesn’t matter if you’re considering buying the Alexandrite Ring or […]

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Overview VipsPM – Project Management Suite is a Powerful web-based Application. VipsPM is a perfect tool to fulfill all your project management needs like managing Projects, Tasks, Defects, Incidents, Timesheets, Meetings, Appointments, Files, Documents, Users, Clients, Departments, ToDos, Project Planning, Holidays and Reports. It has simple yet efficient layout will make managing projects easier than […]
The alexandrite stone is considered to be one of the world’s most rare and most intriguing gemstones. It is renowned for its capability to alter color in various light conditions, this gem has fascinated jewelers, collectors as well as gemstone lovers throughout the decades. It doesn’t matter if you’re considering buying the Alexandrite Ring or […]

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Turquoise Jewelry is one of the ancient healing stones used for personal adornment and astrological benefits. The rare greenish blue-colored pectolite is celebrated for its enchanting powers among many crystal lovers. It is a hydrated phosphate of copper and aluminum that ranks 5 to 6 on the Mohs hardness scale. It is deemed a protective […]